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Will Smith’s new sci-fi thriller “I Am Legend” will be playing in movie theaters across Asia later this month except maybe for China. Warner Bros. Pictures may be suffering a major box office setback as Chinese film regualtors have banned it from their cinemas.
While Will Smith and the studio have been campaigning to secure a release for I Am Legend, but China is stubbornly sticking to its policy of capping the influx of Hollywood movies - part of a drive to boost the country’s film industry. The delay comes amid reports that China has issued a three-month ban on all American films, which China’s regulator have denied.

Smith says, “We struggled very, very hard to try to get it to work out, but there are only a certain amount of foreign films that are allowed in.” However, the 2-time Oscar nominated actor hasn’t given up hope of agreeing to a release date - he’s currently working on a deal with China Film Group’s chairman Han Sanping.
In the past, Chinese regulators have issued bans on foreign films during holidays and school breaks, when audiences are biggest.

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