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TomKat : Extreme PR Makeover..

Posted on September 10th, 2006 by Hot Momma

If you think that the slew of recent public appearances by Tom Cruise and Katie Holmes are just a coincidence, think again: Sources tell TMZ that this week is just the beginning of a carefully crafted, all-out image-remaking offensive that the couple has launched, culminating in a long-delayed wedding. But powerful Hollywood bigwigs tell TMZ it’s not going to work with them.

The TomKat PR machine has been in fullest attack mode all week, and the latest charge came when Katie and Tom did lunch with the mothers TomKat for the second time this week at the Beverly Hills Hotel. The supposedly feuding families looked notably chummy and happy for the photographers. And in just one week, the couple have managed to use the top-rated newscast and late-night show as well as the most visible hotel and restaurant in Hollywood to attempt a complete image overhaul, not to mention a 22-page spread in Vanity Fair.

But TMZ is told that Cruise has mouthed off to various Hollywood bigwigs at various venues, including dinners at restaurants, about the evils of certain drugs, knowing that family members of these bigwigs are taking them. They are outraged, and don’t believe the new, softer side of Tom for a minute.

Source: TMZ & Photos:X17



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    13 Comments »

    Comment by Anonymous
    2006-09-11 02:28:00

    hes totally screwed himself out of one of the most successful careers in hollywood.

    p.s. katie- bad length choice in capris….yikes.

     
    Comment by Anonymous
    2006-09-11 02:54:00

    Where’s Suri?! Why do they keep hiding her? It just doesn’t make any sense.

     
    Comment by abbyg
    2006-09-11 04:49:00

    maybe the first step of PR should be getting katie a new stylist.

     
    Comment by tat2dhottie
    2006-09-11 05:25:00

    Katie looks absolutely horrible!! and get rid of the umbrella, htey both need some sun!

     
    Comment by Anonymous
    2006-09-11 07:30:00

    It doesn’t matter how furiously the PR Machine works, Tom Cruise is toast. He is the Numero Uno Egomaniac and Control Freak of the universe. Scientology has fried his brain and there is no hope for redemption with the movie-going masses!

     
    Comment by Anonymous
    2006-09-11 08:31:00

    I completely agree with what they are saying, isn’t it weird how now all of a sudden Katie looks all happy just weeks after tabloids were saying that Tom has Katie locked up and that she’s never happy. They’re trying to hard.

     
    Comment by Anonymous
    2006-09-11 10:31:00

    Poor Katie - she looks TERRIBLE.

     
    Comment by Anonymous
    2006-09-11 10:31:00

    Poor Katie - she looks TERRIBLE.

     
    Comment by uberaarika
    2006-09-11 11:01:00

    now tell me again why they need an UMBRELLA when its nice and sunny out?!?! he’s completley insane..

     
    Comment by Anonymous
    2006-09-11 11:53:00

    These people are just annoying. We will never see Suri again, she was only used for publicity. This poor child is going to be a basket case by the time she’s 4.Tom and Katie should be ashamed of themselves.cqvkagqw

     
    Comment by Anonymous
    2006-09-11 11:56:00

    The soccer field photo ops are getting annoying as well. Personally ,I think they are both finished. They are nothing but jokes these two.Oh, and where’s Suri? are they playing that game again?

     
    Comment by Anonymous
    2006-09-11 11:57:00

    11:01, very many people use umbrellas in the summer to protect themselves from the sun’s harsh uv rays.

     
    Comment by crystalspal
    2006-09-11 13:04:00

    I hate her smile and I hate her damn glasses…someone get her a stylist..YUCK!
    Any baby that requires that much Photoshopping has to have issues..and that must be why they never have her out? Or…SHE ISN’T REAL!

     
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